The customer journey is important, but just how much of creating that journey have you put your focus on? Understanding your customers’ pain points and then addressing them will create a seamless customer experience. Not only will this translate to more sales, but also brand loyalty. The customer journey is…
A client once asked my what is the difference between digital metrics and KPIs? The answer is basically everything on your website. Everything from your website’s analytics, digital ads, social ads, social posts, and conversions are metrics. The KPIs are those metrics that you track to indicate who well you…
As the most popular and well-known business review website, Yelp has become the place to connect with customers, promote your business, offer discounts and accept online reservations all in one place.
