‘Content marketing’

The customer journey is important, but just how much of creating that journey have you put your focus on? Understanding your customers’ pain points and then addressing them will create a seamless customer experience. Not only will this translate to more sales, but also brand loyalty. The customer journey is…

Creating optimized content doesn’t have to be difficult or challenging. Here are 9 ways to create SEO-optimized content that will bring more traffic to your site and value to your customers.   Keyword research. These are terms that people use in search engines when asking questions. These words will help…