Kevin Scrimgeour

December 16, 2018

Google’s Local 3-Pack Display Panel

Previously, most businesses’ search engine optimization (SEO) goal was to be ranked in the first seven local search result. This top seven result were usually grouped in a display panel, known as the 7-pack, at the top of SERPs and enabled ranked businesses to gain more traffic and increase sales. However, in addition to recent changes to how their algorithm ranks local search result, Google has also cut down the 7-pack display to a 3-pack display for local results.
December 16, 2018

The Art of Actionable Insights

Actionable insights are, no doubt, one of the most important aspects of any business that utilizes data. In fact, a Forrester report states that seventy four percent of business firms want to be data-driven, but only twenty nine percent of the firms are successful at connecting the missing link between analytics and action.
December 15, 2018

4 Tips To Repair Online Reputation Management

Are you looking for ways to repair your online reputation? Online reputation is crucial for every business. When a new business is launched, the reputation of that business must gain reviews and maintain high scores. In today's’ digitalized world, getting reviews can be a challenging. Bad reviews can slow down sales and getting the review removed is difficult, but it is not impossible. In this write-up, we have listed some tips for you to repair your reputation.